News

Ace Turtle partners with Shoppers Stop to expand Dockers in India

Ace Turtle, a technology-native retail company and Shoppers Stop, an omni-channel fashion and beauty marketplace, has announced the launch of Dockers, a khaki brand. As per the company, Dockers’ collection for men will be available across 15 Shoppers Stop stores and on Shoppers Stop platform.

Additionally, the Dockers collection at Shoppers Stop features a carefully curated selection of clothing and accessories designed for the modern Indian consumers.

Talking about the launch, Kavindra Mishra, customer care associate, executive director and CEO, Shoppers Stop, said, “It has been our constant endeavour to offer premium brands to Indian consumers. In line with our journey towards premiumisation, our collaboration with ace turtle to launch Dockers signifies our commitment to curating the best brands for our customers. Dockers brings a timeless blend of quality and style that resonates with the evolving preferences of the modern Indian consumer.”

Moreover, the brand, which is a division of Levi Strauss & Co., has evolved into a casual lifestyle brand for both him and her and is available worldwide.

Source: Financial Express